Auchan Retail has been a committed retailer for 55 years. One of its driving ambition is to change people’s lives by meeting the needs of today’s purchase and health-conscious consumers looking for an Omni-channel shopping experience. Auchan gains the customers’ trust by offering exclusive, high-quality and healthy products.

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Since 2017, Auchan Retail entered into a collaborative partnership with Hanshow Technology to jointly develop an innovative “connected” labelling solution. The leading edge technology will enhance the customers shopping experience exceptionally. For employees, the solution is fully digital and can be rolled out to the entire product offering, makes on-shelf product labelling much quicker and easier to operate. Hanshow ESL solutions support all the Auchan store digital transformation, improve the price management and reduce the time consuming work to be done manually by store collaborators. Furthermore, Hanshow ESL solutions support all the Auchan store digital transformation, improve the price management and reduce the time consuming work to be done manually by store collaborators, to make them more available for their customers.

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Currently, Hanshow’s ESL had been implemented in Auchan’s western and eastern Europe locations, as well as in Asia, with more than 5 million units! Hanshow is honored to support Auchan Retail to meet future challenges and continuous growth strategies across the world!

Where there is a digitalized smart Auchan retail store, there will be Hanshow’s ESL!