New store

JOYBUY×ConliaHome “Unbounded Joy” Lifestyle Store unveiled itself recently in Guangzhou Panyu Wanda Plaza.(Hanshow Tech ESL supports NFC Touch Go)

By 8 July 2018 No Comments

JOYBUY×ConliaHome “Unbounded Joy” Lifestyle Store unveiled itself recently in Guangzhou Panyu Wanda Plaza. This is the first time that JOYBUY has teamed up with an offline home and lifestyle brand. As a fruitful result of the collaboration, the first unbounded retailing home&lifestyle store in the domestic market, integrating online and offline resources, has embraced its grand opening.


Work together with JOYBUY, ConliaHome provides detailed and customized shopping experience for its member customer, including the best consumption policies, product portfolios and delivery methods.

The store showcases a great variety of over a hundred SKUs from Joy Collection and ConliaHome’s Choice, covering several scenarios of living room, kitchen, bedroom  bathroom and so on. Customers can choose to make purchase at the store, or order online and receive commodities by JOYBUY home delivery.


JOYBUY×ConliaHome shares great similarity with JOYBUY Home(京东之家). Designed by ConliaHome and well-known international professionals, the store embodies the elements of oriental homes,  blends the products in the scenarios by different “moments” spaces,  and breaks through the traditional experience of retail industry.

As one of the highlights, a number of futuristic techs have been implanted to the store by its tech-oriented partner JOYBUY. For example, smart monitors will identify your membership and visit numbers, provide customized services. Smart screens will recommend accurate products based on your gender and age.


Every product is equipped with Hanshow Tech ESL, where both online and offline information are synced and updated. Customers can view product details by a simple scan. The process combines online browsing and offline real-life experience, making promotions available to the clients real-time in both ways.

In addition, to provide convenient shopping experience for customers, Hanshow Tech ESL also supports NFC Touch Go, which means customers only need to turn on the NFC function of your cellphone and touch it with the ESL, then JOYBUY APP will be launched and the product pages will be popped out automatically.

With 35 years of R&D and customer services in home and lifestyle industry, ConliaHome has collected more than 2,000 home appliances and gadgets from the world. Through the collaboration with JOYBUY, more trending pieces, more caring and user-friendly shopping experiences will be brought to the customers, covering every scenario of our home and daily life.

As the first unbounded retailing home&lifestyle store in China and another great example of unbounded retailing, JOYBUY×ConliaHome brings out a perfect combination of online and offline shopping experiences, which has created a new trend and opened up a new era for consumption under personalized demands and diversified scenarios.