Delhaize Le Lion, part of Ahold Delhaize group, a world-leading retailer with 6,700 stores worldwide and 370,000 people, announces the cooperation with Hanshow technology, a global leader in developing and manufacturing ESL and Omni-channel solutions.

Delhaize Le Lion and Hanshow commence their first meeting date on September 2017. After a series of deep investigations and thorough study, a pilot has been implemented – in June 2018 and successfully approved


Delhaize Le Lion chooses Hanshow Technology’s full range state of art ESL solutions, a partner with a growing expertise in the retail industry. Half of the Delhaize Le Lion Integrated stores will be equipped with the Hanshow ESL in 2019.


Hanshow’s ESLs use e-paper displays for better viewing angles and overall visibility. Additionally, the ESLs are equipped with active NFC technology that enables customers to interact with the labels for example for additional product information or for easy payment with their mobile phones. This new generation of ESLs now has an interactive display for both customers and employees.
Hanshow technology serves global retailers with the mission to help their growth and success.

Where there is a digitalized retail store, there will be Hanshow!

About Delhaize le Lion / De Leeuw
At the end of February 2019, the network of Delhaize Le Lion / De Leeuw comprised 777 stores in different formats (Delhaize supermarkets, AD Delhaize, Proxy Delhaize, Shop&Go Delhaize & Fresh Atelier) in Belgium and Luxembourg that offer a unique shopping experience and a quality service. Customers can also do their shopping online via, and choose between pick-up points and home delivery. Delhaize offers a wide range of over 20,000 quality products at competitive prices. Thanks to its 8 private brands (365, Delhaize, taste of Inspirations, Delhaize Bio, Delhaize Extra, Delhaize Eco, Delhaize No gluten & Delhaize Veggie), Delhaize is able to meet all the customers’ needs. Delhaize Belgium, with an annual revenue of more than EUR 5 billion in 2018 and a market share of 24%* in Belgium, has over 32,000 associates. Delhaize Le Lion / De Leeuw is part of Ahold Delhaize, an international retail group which operates in 9 countries and employs approximately 372,000 associates. Ahold Delhaize’s network includes nearly 6,769 stores serving more than 50 million customers each week.
*Source AC Nielsen

About Hanshow Technology
Hanshow Technology Co., Ltd is a global leader in developing and manufacturing specializing in ESL and Omni-channel Smart Store Solutions. With continuous innovations for years, Hanshow is dedicated to offering global customers a series of world-class high quality and premium Smart Devices and Smart Store Solutions. Hanshow’s Intelligence-enabled platforms and systems deliver customer-centric insights, helping retailers tackle operation woes and providing various tools to support optimal pricing strategies, eventually, to offer consumers more personalized experience. So far, Hanshow serves over 8000 stores in more than 40 countries and regions with its ESL and Smart Store Solutions.